LJS Jewellery Business distance learning course now even better
The London Jewellery School has relaunched its successful distance-learning jewellery business course just in time for Christmas.
It is the perfect present for anyone thinking of starting or growing their Jewellery business because have great design or making skills doesn’t automatically make you a whizz at budgets, PR or marketing.
The course now features more than an hour of new video material, alongside a work book and case studies, taking you through important aspects of running your own jewellery business – all for just £99+p&p. The videos are presented by successful jewellery business founders Anna Campbell of Light Boat Jewellery, Hayley Kruger of Hayley Kruger Adornment and Jessica Rose, founder of the London Jewellery School who is currently shortlisted for a NatWest Everywoman business award.
Drawing on their own experiences in founding their own jewellery businesses, tour three tutors discuss a range of topics including:
Marketing - How to market yourself and your work and different approaches to marketing and branding.
Advertising - How to use it successfully for your jewellery business.
Press - Ideas about getting noticed by the press and writing press releases.
Websites and e-commerce - You will be encouraged to think about how websites and IT are used in the running of your business.
Social networking and blogs - Using social networking to expand your business and attract new customers/sales.
Photography - Getting good pictures of your jewellery is essential.
Finance and budgeting - A look at finances, how to record details, maintain accounts, using an accountant and keeping to budgets.
Pricing and selling your jewellery - Getting your pricing right is crucial, make sure you think of all aspects of pricing for selling. Plus practical ideas and advice on how to approach shops and galleries and etiquette for selling in outlets.
What is included:
1. DVD with over 60 minutes of expert advice in all areas from marketing and promoting your business to pricing and selling your jewellery.
2. Comprehensive 50 page, full-colour workbook, full of information on how to set up and run your own jewellery business including; useful contacts and suppliers for jewellers based in the UK, tips on each aspect of setting up your own jewellery business and information on the common pitfalls and mistakes to avoid.
3. A supplementary case study booklet detailing 3 current businesses, what they have done and tips and advice for running your business.
For more information or to arrange interviews contact press and membership co-ordinator Bronagh Miskelly on firstname.lastname@example.org
Please Note: Our classes are suitable for those aged 16 and over & for health and safety reasons, all students need to wear closed toe shoes when coming to the workshop. If you have any access requirements, please contact us before booking a course. And due to our small class sizes we are unable to offer transfers or refunds on our courses once booked. Please make sure you can make the date before booking. Thanks LJS x